25-10-2011
2012 Ford Focus and 2011 Ford Fiesta at SEMA
Ford's hot-selling new Focus is making its SEMA (Specialty Equipment
Market Association) show debut with seven customized cars that showcase
the possibilities of both the hatch and sedan. Offering just about
anything a customer could want to amp up the performance and
personalization of the car, the Focus models have a wide variety of
upgrades and enhancements. Since launch, the new Focus has been gaining
interest, with nearly 500,000 customers raising their hands to request
more information about the latest small car from Ford.
"Millennials, which this car is all about, want to personalize every
aspect of their lives – everything from laptop covers to body art, and
even cars," said Mike Murphy, C-Car Marketing manager. "Being unique
allows them to stand apart and be different, and all the Focus models we
have on display at SEMA live up to that standard."
The hot-selling Fiesta adds to Ford's SEMA display, showing off the
possibilities for a car with a style all its own.
"Fiesta is a natural fit for SEMA because it's a unique brand," said Lew
Echlin, Ford Global Car Marketing manager. "One of the top three
purchase reasons for the vehicle is that it fits the customer's
personality. That's very rare. It's an emotional purchase, so owners
want to personalize it, with a significant percentage of them even
giving their car a name."
Project vehicles to be showcased at this year's SEMA show include:
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2012 Ford Focus by 3dCarbon
A standout style statement from 3dCarbon delivers a Focus that uses 3M
satin wrap, smoked windows and race red accents to bring the car's more
edgy side to life. 3dCarbon's body kit and Sticky Fingers racing stripes
round out the exterior upgrades. On the functional side, a 3dCarbon
upper roof spoiler, Eibach springs and Pirelli tires offer an
aerodynamic and handling boost.
2012 Ford Focus by ROUSH Performance Products
This Stage 3 Focus by ROUSH Performance Products offers several
powertrain upgrades including a ROUSH R900 TVS supercharger, ROUSH
modified high-flow induction system and ROUSH dual-exit high-
performance exhaust. Plenty of body additions differentiate this Focus,
with ROUSH front fascia grille inserts, chin splitter and custom
graphics. Sherwin-Williams custom matte paint and Ford Genuine
Accessories roof spoiler also help it stand apart from the crowd
2012 Ford Focus by The ID Agency
Inspired by European and Japanese tuning styles, this Focus by The ID
Agency shows off attention to detail with a Wraptivo roof, Recaro
Sportster seats and Top Stitch interior. Performance upgrades go along
with the styling; these include a Magnaflow cat-back exhaust and Brembo
big brake kit. It even offers a Ford Licensed Accessory Thule bike rack
with Custom Leader bike.
2012 Ford Focus by Capaldi Racing
Capaldi Racing has taken its racing background and applied it to this
new 2012 Ford Focus. Powertrain and chassis upgrades include a Borla
cat-back dual-outlet exhaust, Ford Racing Performance Parts Torsen
differential, Green Filter custom intake, AST Sport-Line suspension and
Ford Racing Performance Parts-tuned sway bars. Exterior touches include
Visteon European Focus headlamps with HID and LED technology and Capaldi
Racing front splitter and dual-outlet insert.
2012 Ford Focus by Bojix Design
The Focus Stage 2 assembled by Bojix Design adds European flair with
aggressive styling complete with Bojix body kit, 3dCarbon upper roof
spoiler and Rennen M10 20-inch wheels. Interior upgrades come in the
form of Katzkin leather seating surfaces and door panels, Accele
rearview mirror with constant panoramic view and Alcantara®-covered
surfaces. The chassis offers civil street manners with an AP Racing big
brake kit, Bojix rear cross-drilled rotors and H&R Sport Springs
lowering kit
2012 Ford Focus by COBB Tuning
This Motorsports Challenger Focus was built for competition. It shows
with Cosworth COBB Tuning forged pistons, COBB Tuning custom turbo kit
and COBB front-mounted intercooler, intake, airbox and exhaust manifold.
The chassis is upgraded with a StopTech Trophy big brake kit, Eibach
Multi-Pro R2 coilover suspension and COBB Tuning suspension bushings
2011 Ford Fiesta by M2-Motoring
The M2-Motoring Fiesta combines form and function by adding an Injen
Technologies cold-air intake system and DC Sports cat-back exhaust. The
chassis is upgraded with a Wilwood big brake kit and Megan Racing
coilovers. Exterior enhancements include a candy purple finish by Status
Motorsports, 3dCarbon body kit and upper roof spoiler. Interior
treatments offer an upgraded Jensen Mobile Audio Power sound system and
Audiovox flip-down touch-screen monitors.
2011 Ford Fiesta by Gold Coast Automotive
This Fiesta SE hatch is built for performance with a Jackson Racing
Rotrex intercooled supercharger, Wilwood four-piston front, two-piston
rear brake system and Hankook Ventus racing tires. Appearance offerings
include APR Performance rear wing and custom front splitter, 3dCarbon
body kit, Socal SignWorx graphic wrap and Gold Coast Automotive fender
flare kit.
2011 Ford Fiesta by Aaron Vaccar Signature Series
With plenty of personalized details, this Fiesta offers a Weapon-R
Secret Weapon air intake, Wilwood Dynapro six-piston big brake kit and
Advanti Racing V3 Vago 17-inch wheels. The exterior features BASF custom
bright silver matte metallic paint, while the interior delivers plenty
of upgrades including Portage Trim red leather
upholstery, Bride Vios III racing bucket seats and MB Quart Onyx Series
speaker and amplifiers.
Disclaimer: These vehicles have been modified by
independent vehicle modifiers, and display of the vehicles is not
intended to nor does it constitute an endorsement of the vehicle
modifiers, vehicle modifications or use of the vehicles by Ford Motor
Company. Modifications to these vehicles may not be street legal or
certified under Federal Motor Vehicle Safety Standards (FMVSS) and
regulations or emissions regulations of the U.S. EPA or California.
Vehicles that are neither street legal nor certified under FMVSS and
safety and emission regulations are neither intended nor certified for
use on public roads.
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